I Profumi di Firenze

Research, development and innovation has always been a top priority for Spezierie Palazzo Vecchio and Dr. Di Massimo has been inspired by the city of Florence for the development of the scent line i Profumi di Firenze. In fact, already in the Renaissance Period, with CATERINA DE ' MEDICI and her PERFUMERS, called MUSCHIARI, Florence was considered the world capital of perfume.

Short Break Announcement

We’ll be taking a short break from September 11–24. Orders placed after 4:00 PM on September 10 will be processed and shipped after we return, starting from September 25.

During this time, our team will be heading to Japan — hopefully bringing back some special local niche fragrances to share with you soon!

Thank you for your patience and support 💛

Tester bottles can only be shipped to Australian addresses.